Wally's World

Multi-Level Marketing

Just what are all those thousands of programs and
solicitations spreading a swath across the
country…called “Multi-Level Marketing”? Well a good
portion of them are nothing but chain or pyramid schemes,
some completely illegal.

A true Multi-Level plan is one in which there is an
agreement between yourself and a manufacturer or
distributor to purchase products at wholesale and sell
them at retail, also with the right to sponsor others
(your down line) thus multiplying your sales base and
profits by receiving a percent of the sales made through
your downline. Persons you sponsor show others the
program and sign them up as members under themselves. In
effect you are multiplying your efforts by selling the
product through a network of distributors. The downline
is usually set us at three to five levels deep although it
seldom gets that far, especially if it is a multi-level
program being circulated through the mail.

A small initial investment is all that is usually required
to become a distributor. You should have a flexible
schedule but little experience is necessary. For you and
your distributors to have any kind of success, you must
handle high quality items which can be sold at
substantially below retail store prices.

Distributors are charged for the program packet which
includes instructions, literature, samples, etc. To be
legal, the investment must be only a nominal amount. Sale
or consumption of the product must be the prime objective
and no fees should be collected for recruiting endeavors.